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Cruelty Free Marketplace in the USA - YES PLEASE!

We all love cosmetics and skin care...but wouldn't it be great if there were a humane way to test these products; without harming innocents? Oh wait....there is! Then why is animal testing still occurring all over the country? Isn't it time that the United States joined the over 30 other countries that have banned animal testing? Well, it looks like that just might be a reality in the very near future! 

A federal bill, the Humane Cosmetics Act, was reintroduced for approval today in the House of Representatives by Reps. Martha McSally (R-AZ), Don Beyer (D-VA), Joe Heck (R-NV) and Tony Cardenas (D-CA).

This bill, if passed, will not only make it illegal for any company, public or private, to conduct any animal testing, but it will also prohibit the sale of any cosmetics that were tested on animals in the United States! Once passed, it will go into effect in one year. YAY!!!! We would be just one year away from a cruelty free marketplace in the USA! 

Currently, the law in the United States does not require animal testing on cosmetic products. Problem is, animal testing is not prohibited, nor is the sale of products tested on animals. Thousands or innocent mice, rabbits, guinea pigs and rats are forced to endure horrific tests that cause immense pain in the name of beauty. Doesn't seem right or fair does it? 

Humans have been able to create many advanced methods of testing products that would not require these senseless acts of destruction. There is no need to be so careless with life, any life. We are compassionate people with the ingenuity to achieve what we desire without conducting cruel testing on creatures that can't even fight back. My heart hurts when I think about all the pain we've inflicted over the years, all the lives of innocent creatures we've taken, and it's a shame. 

Consumers want this. We know that. So why aren't companies delivering? In a poll conducted in 2013 by the HSUS and Humane Society Legislative Fund, 73 percent of consumers that voted said that they are in favor of legislation to end animal testing. 

Over 600 companies (including Jade Lilly) in North America have already committed to being Cruelty Free, but it's not enough. We live in a global market and with so many other countries banning animal testing and the sale of cosmetics tested on animals, it only makes sense that we align ourselves, if not for the moral implications, for the economic ones. It only makes sense to be cruelty free since to sell to any of those 30 plus other countries that have the ban, you have to have a no animal testing policy.

Wayne Pacelle, president and CEO of The Humane Society of the United States said: “Given the ready availability of alternatives, there is no compelling reason to continue using outdated animal testing methods that cause tremendous animal suffering. So many companies are already using non-animal tests for shampoos, makeups and other products sold around the world, and the United States can help accelerate that trend.”

Rep. McSally (D-AZ) said: "Subjecting animals to painful and inhumane testing is not who we are as a country. There's no reason to continue this cruel practice when we have cost-effective alternatives that can bring about safe products for consumers. As an animal lover and volunteer, I'm pleased to be introducing this legislation with my colleagues to take a stand against the inhumane treatment of animals."

Rep. Beyer, D-VA, said: "It is time for us to end the painful and completely unnecessary process of testing American cosmetics on animals. Safer, more cost effective, and completely humane alternatives already exist, and the United States is in no danger of losing its role as a competitive leader in the global cosmetics industry. Now we need to ensure our place as a moral leader.”

It's time we became a cruelty free marketplace and you can help! Contact your representative and tell them you want them to support this bill. Let's make it happen! 

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